Marketing Strategy & Planning Books

At Hailstorm we read… a LOT.

Here are just some of the books that we’ve found have been useful as we’re putting marketing and business plans together for our clients.

What We’re Reading Now

Julie is just starting “Made to Stick” by Chip and Dan Heath. Literally. Just opening it. It was recommended to me by someone that I respect and admire, so I’ll let you know how it goes.

This one I’m re-reading for about the 5th time. It’s absolutely worth every minute. An easy story to get through with powerful messages about selective growth and true leadership. 2 thumbs up!

Nancy Duarte – Visual Storytelling

I LOVE all of Nancy Duarte’s book on communication. Check out Resonate: Present Visual Stories that Transform Audiences and slide:ology: The Art and Science of Creating Great Presentations. If you ever need help presenting complex concepts and stories, these will be a fantastic resource for you!

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